You knew this was coming.

There was a billboard in downtown Cleveland on Thursday responding to Power Home Remodeling, a roofing and remodeling company based in Chester, putting up a series of three billboards in the Cleveland area on Monday morning recruiting Cleveland Cavaliers superstar LeBron James to Philly.

It was a special message to Sixers fans craving over James. It read 'HEY PHILLY,' with a crown that appeared to be shaped like a middle finger. Underneath there was #THELANDOFTHEKING

The Sixers faced the Cavaliers on Thursday night at the Quicken Loans Arena, a couple of blocks away from the billboard.